I was so excited to attend ABWA’s 75th Anniversary Leadership Conference and I was not disappointed! From the speakers, the vendors, the comradery, and sisterhood was amazing.

The one keynote speaker that impressed me the most was Jen Buck. She spoke about “Becoming a Woman of Impact: Strategic Positioning for Women in Business”. I believe we are all women of impact, each in our own way. Her steps to making the biggest impact include:

  1. Proximity- get close to the movers and shakers. They will be your inspiration and guide
  2. Recency-be the 1st person to speak up in a meeting
  3. Primacy-be the last voice to speak at a mtg
  4. Relevancy-bring the new and fresh information to the platform

To make the most impact, make the audience feel, laugh and surprise them, which certainly she did to us with her videos and musical clips! She said all of these will make you “sticky”-people will remember you as you become “stuck” in their mind. She certainly is stuck in my mind! She left us with the thought-Leave a legacy you will be proud of!